Ukrainian winemakers, together with representatives of the Ministry of Economic Development and Trade of Ukraine, other public authorities and representatives of the EU project “Support for the development of the system of geographical indications in Ukraine” held consultations on a search for new names of Ukrainian wines.
It is known that according to the Association Agreement, Ukraine should abandon the use of product names that are protected in the EU as geographical names. In the wine sector, such names include: Bordeaux, Chablis, Champagne, Calvados, Chianti, Cava, Sherry and many others. For some geographic indications of the European Union, a transitional period is envisaged until January 1, 2026. This includes, in particular, the names of wine products, such as Champagne, Cognac, Port, Madeira, Sherry, etc. The full list of names that can be used until 2026 may be found in clause 3 of Article 208 of the Association Agreement.
During the meeting, the parties agreed on the need for strengthened attention to the approximation of Ukrainian legislation to the EU law and control over the production of authentic Ukrainian wine products during the transitional period, in particular those that are now called “Cognac of Ukraine”.
The participants of the negotiation process also discussed the issue related to the implementation of the Rules for production of cognacs of Ukraine in terms of mandatory application of an increasing share of domestic wine distillate in the production of ordinary “cognacs of Ukraine”.
According to the assumed commitments, the EU will provide Ukraine with the support, in particular, in identification and registration (both in Ukraine and in the EU) of new geographical indications of several Ukrainian products and promotion in the re-branding of “sensitive” products.
The final decision on new names for “sensitive” products, in particular for “cognac of Ukraine”, should be balanced and become the result of extensive consultations of the Ukrainian authorities with national producers.